How To Run a Virtual Open House

03-27-20 | Selling

Right now, the message for everyone is to stay in their homes. That goes for anyone looking to sell their home, with group gatherings not permitted. Fortunately technology allows us to give interested buyers a tour of your home, without them ever setting foot in it. Here’s our guide to pulling off an online home showing.

Doing (Almost) Everything You Normally Would

For all intensive purposes, it’s still an Open House. Everything should be coordinated to maximize your home’s appeal, tidied top-to-bottom and giving viewers the best first impression. Things like food, drinks, or an outdoor advertisement aren’t necessary at this current juncture, but assume that all other means of preparation remain valid.

Get The Right Filming Equipment/Angles

This bit can be tricky. At an in-person viewing, you can’t control what people see. In a virtual tour, your control is all they see. This may sound like a good thing, but it means that your presentation directly dictates their impression. A wide-angled approach with a high-quality video camera is recommended (like a horizontal filming with an advanced phone at the least). Low quality footage/angles may deter interest.

Do A Dry Run

This should go for any Open Houses, but it feels especially important to mention in this case. Technology – as anyone who’s had to crash-course videoconferencing lately can attest – can be temperamental, so ensure everything’s working properly (audio/visual, you can hear the other people, or chat is activated/ready for your response).

Don’t Sweat!

It may feel like it’s been an age since we’ve been cooped up in our homes, but we’ll eventually return to normality. Until then, it’s great that you’re considering taking more creative approaches to your life, and we’re happy to field any questions you may have about this situation.